The Media Equation: If The Globe Were Sold, What Price?
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June 15, 2009, 2:30 pm
Filed under: AD, MAGAZINES, MARKETING, PRINT, URBAN, USA | Tags: 2009, Adage, Adage.com, DAVID CARR, marketing, Media, Media & Advertising, new, NEW YOR, NEW YORK, new york times, NYT, publishing, revenue, SOCIAL, The New York Times
Filed under: AD, MAGAZINES, MARKETING, PRINT, URBAN, USA | Tags: 2009, Adage, Adage.com, DAVID CARR, marketing, Media, Media & Advertising, new, NEW YOR, NEW YORK, new york times, NYT, publishing, revenue, SOCIAL, The New York Times
from NYT > Media & Advertising by DAVID CARR
People with track records in valuing media properties were asked to assess The Boston Globe. Their answers were surprising. [continues@NYT]
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