Tribal DDB has recently launched a crazy advergame for Airwaves in France.
In an interactive video, you play Chlorophyllo,
a Mexican wrestler who gets his strength from the main ingredient you
can get in Chloromenthol Airwaves gum. You need to fight the evil Dr
Mano Negra, who wants to get the secret of your power, rule the world
etc… (taken from Adverblog.com)