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AD, ASIA, Internet, Latin America, MAGAZINES, MARKETING, Mobile, PEOPLE, PRINT, Quebec, URBAN, USA, WORLD

How Chemical Business Media Embraced Paid Content Online

By Jason Fell

With ad pages dwindling and the print business model in question, more publishers are debating whether or not to charge for content online. While the practice has its obvious bonuses—subscription revenue, more detailed demographics, etc.—some publishers are struggling with whether it’s worth sacrificing traffic. (continues @ foliomag.com)

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