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AD, Internet, JOBS, MAGAZINES, MARKETING, PEOPLE, POLITICS, PRINT, SOCIAL, WORLD

Battle of the marketing sexes

By Susan Kuchinskas from mediaconnection.com

Article Highlights:

  • Learn why the female trait of being able to call on the unconscious may be especially important for marketers
  • See how leveraging the female brain can give your social marketing campaigns an edge
  • Which social networking site has the largest gender gap in its users?
  • Can women’s social natures be a detriment online?

(continues @ imediaconnection.com)

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