//
you're reading...
Internet, MARKETING, Mobile, SOCIAL, Study, WORLD

CBS, Conde Nast Find Online Banner Ads Worth Only 16% Of A TV Spot

by Joe Mandese @ mediapost.com

A study commissioned jointly by one of the biggest publishers of magazines and distributors of television programming, found that TV and magazine ads are “more effective” than ads shown on the Internet. (continues@mediapost.com)

Advertisements

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s

%d bloggers like this: