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AD, MARKETING, OUTDOOR, URBAN, USA, WORLD

Flying foam logos create ads in the sky

by Bill McMahon@springwise.com

What do grass, sand, water, snow, wood and dirty streets have in common? Answer: they’ve all been used as a medium for advertising, as we’ve noted on several occasions before. Now there’s yet another option for unconventional marketers: soap foam mixed with lighter-than-air gasses such as helium. (continues@springwise.com)

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